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HomeAfrica#MaxEntertainment: Lynx to launch ‘Live the Music’ in July

#MaxEntertainment: Lynx to launch ‘Live the Music’ in July

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Lynx Entertainment, a renowned record label in Ghana, is set to launch the “Live the Music” project this July to hone talents.

The project will, among other things, support up-and-coming musicians, honor national heroes, and foster connections among all Ghanaians via common artistic endeavors.

This was announced by the Chief Executive Officer (CEO) of the label, Richie Mensah, during a networking event organized by Live The Music Foundation for social media influencers in Ghana.

He said the initiative would bring to fruition the creation of a music museum, a legacy album, a live music documentary, Lynx Cubs, a high school album, an Underground EP, Behind the Hits, and Women in Music, among other things.

Richie indicated that the movement formed part of his outfit’s effort to bring together stakeholders in the creative arts industry and called for support to make the event successful.

Lynx Entertainment is known for its creativity and dedication to developing outstanding talent in the local and global music industries.

It was established in 2006 and represents R&B, hip-hop, hiplife, and afropop musicians, establishing the careers of acts like Asem, Irene Logan, Eazzy, MzVee, and DopeNation.

Presently, it is the residence of up-and-coming artists like Kasar, Maya Blu, and DSL, as well as well-known stars like KiDi, Kuami Eugene, Adina, and DJ Vyrusky.

The record label has also signed into additional strategic alliances, like distribution agreements with EMPIRE for its artistes.

Source: Ghana/MaxTV/MaxFM/max.com.gh/Joyceline Natally Cudjoe

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