Gospel singer Mavis Asante has charged talent managers and reality show organizers to, as a matter of urgency, not only hone the skills of aspiring musicians but also teach them the need to sing evergreen songs.
According to her, many aspiring musicians who partake in those reality shows are half-baked to pursue a music career.
Speaking in a media interview, the “Obaatan” hitmaker said there was a need for reality show organizers to take a more holistic approach to honing talents.
“The organizers paying little attention to the equally important things such as stardom management, production, and industry survival, among others, leave contestants half-baked and making it difficult for them to stay in the industry.”
“I pray people don’t get it twisted but I do acknowledge the platform these shows provide for aspiring musicians but there’s the need to take more holistic approach to groom the talents who take part in the competition,” she said.
Mavis stated that she understood music, and after her eight years hiatus, she was still relevant in the industry.
She said, her songs were evergreen and it was still impactful unlike the current crop of songs making waves.
Mavis said musicians like the Tagoe Sisters were not currently singing, yet they were still relevant in the industry due to the timeless songs they sang.
“Look at the Tagoe Sisters; they have timeless songs. They have been in the game for so long that even when they don’t release songs, they are still a greater part of our industry and remain relevant to date. So it is not really about hit songs; it is about a very good one, an evergreen song,” she stated.
Mavis indicated that, as much as hit tracks were important to bring a musician to the spotlight, much effort should be geared toward singing evergreen songs so that when a musician was not in his or her heyday, the songs could still be relevant.
“Yes, you need hit songs to stay relevant, but you need good songs to stay relevant too. Social media is one major tool we can use to project and give spotlight to our work as gospel musicians. You need a good song that can take you years on end,” she added.
Source: Ghana/MaxTV/MaxFM/max.com.gh/Joyceline Natally Cudjoe
