Shatta Michy, a generally recognized socialite and artist from Ghana named Diamond Michelle, claims that to popular belief, social media actually pays very well. The influencer stated in an interview that people who chose to capitalize and utilize social media have real money opportunities available to them.
The key according to her, lies in making a choice and sticking to it. “It absolutely does. I consistently emphasize that when you witness someone prospering financially through social media, it’s not a fabrication. You have to determine your path,” she said.
Michy went on to say that she views her Instagram profile as a workspace and makes regular attempts to keep it presentable.
“I treat my page like an office. Other than promoting my music, you won’t find anything there except for advertisements. My page is a business platform. I don’t even extend birthday wishes there. I save those for my Snapchat because this is my professional domain, and I aim to keep it orderly,” she explained.
She added that, “When potential clients or companies evaluate me, they should recognize that every post, even if it’s lighthearted, serves as an advertisement.”
Then, Michy highlighted the value she offers by stating the cost of the adverts she posts on her Instagram profile.
“The pricing varies. I offer different packages. If you can manage one post, it can range between Gh$1,500-2000. With my team now, we’ve introduced a package for 50k, and a 250k package for a year. The level of dedication I put into this justifies the cost. Sometimes, I need to change my surroundings, so I am dining at restaurants, staying at hotels, or visiting apartments, all from my own pocket,” she shared.
