Shatta Wale is the only Ghanaian artist able to afford a mansion at Trasaco, the Public Relations Officer of the Shatta Movement, Samuel Atuobi Baah, known widely as Sammy Flex, has asserted.
According to him, the manner in which Shatta Wale runs his musical business is entirely different, and it makes it profitable.
Speaking in an exclusive interview with Max Morning Show in Accra on Wednesday, Sammy Flex stated that Shatta Wale has branded himself well, which has made his marketing very appealing.
“To us at Shatta Movement, our music is highly profitable! From our shows, from our endorsement, from our music releases, anything in the music business, the prize quotation bearing on it makes it profitable to us,” he explained.
Sammy Flex stated that the brand Shatta Wale had built over the years has made it easier for him to make money from music, unlike his counterparts.
“He is the only Ghanaian artist who can afford a mansion at Trasacco,” he asserted.
Delving more into how Shatta had made music profitable, he mentioned that through his negotiations, endorsements, the kind of music he does and the timing of his releases, he had marketed himself well to make money.
